1. Navigate to Marketing | Content | Custom Redirects.
2. Click +Add Custom Redirect.
3. Name the custom redirect. The name appears in prospect activity and reporting.
4. Choose a campaign. Choosing a campaign does not overwrite a prospect’s existing campaign.
5. Enter the URL to which the prospect is sent when clicking the custom redirect.
6. (Optional) Add Google Analytics parameters. To track activity in Google Analytics, the destination page must have your Google Analytics tracking code.
7. (Optional) Add completion actions. Completion actions aren’t retroactive, and don’t execute on visitors who haven’t converted to prospects yet.
8. When finished, click Create Custom Redirect.