1. Click Content.
2. Click my emails.
3. Click my contents.
4. Click Create.
5. Click Dynamic Content.
6. Enter an internal name for the content box. Choose the folder in which to store this content box in the Location section.
7. Click Next.
8. Click the drop-down for Choose Data From. Select the data extension to use column values to define the rules in the Data Source field. Or select Profile Attributes to use attributes to define the rules for the Data Source field.Warning If you include dynamic content in your email that is based on the data ina data extension, you must send the email to the same data extension or to a data extensionthat contains fields with the exact same names as the data extension fields use in the dynamiccontent rules.
9. Select the content that appears if the subscriber information does not satisfy any of the dynamic content rules in the Default Content field.
10. Select And or Or operator from the drop-down to set how to join the conditional statements. When using the And operator, the subscriber must meet both conditions. When using the Or operator, the subscriber must meet only one of the conditions.
11. Complete the rule fields. Note If you are creating more than 20 rules. there is a limit of 20 rules. We recommend usingAMPscript.
12. Add multiple rules by clicking the Add Rule button.
13. Click OK when you have finished creating rules.