1. In the Content tab, click my landing pages.
2. Click the Create menu item.
3. Select one of these creation methods:Build from HTMLBuild from Quick LayoutRevise Existing Page
4. Build from HTML
5. Build from Quick Layout
6. Revise Existing Page
7. Define package details:Name (Required) - The name you use to identify the landing page within Marketing CloudDescription - Textual description for the landing page that you use within Marketing CloudPage Title (Required) - An identifier that appears on the landing pageCharacter Set - Standard set of characters used on the landing pageCreate in folder (Required) - Folder Location of landing page internal to the systemContent Type - Type of content you are creating.HTML Doctype - Instructs the web browser about what version of HTML the page is written in.HTTPS - Use the secure HTTPS connection to publish to generic, non-private domains. When checked, this function redirects pages to the HTTPS protocol. The checkbox default is on. This option is only available if you don't have a private domain.Personalized URL - Checkbox to determine whether to use personalized URL. If you choose this option, enter the keyKey - Identifier used as personalized URL to follow URL on landing pageNote You can create only HTML using this interface.Note Mark a landing page as containing only static content to avoid parsing and dynamicrendering. To mark a landing page as static, add this tag as the first non-white space contentfor the page: Note For personalization to work properly on a Landing page, the link must be inserted fromthe Content Editor. This option builds a unique link to the Landing Page, which allowspersonalization via subscriber attributes display. If you use Paste HTML, use a link like thisexample:Go here741416relates to the PageID of the landing page in the microsite, found in the landing pageproperties.
8. Name (Required) - The name you use to identify the landing page within Marketing Cloud
9. Description - Textual description for the landing page that you use within Marketing Cloud
10. Page Title (Required) - An identifier that appears on the landing page
11. Character Set - Standard set of characters used on the landing page
12. Create in folder (Required) - Folder Location of landing page internal to the system
13. Content Type - Type of content you are creating.
14. HTML Doctype - Instructs the web browser about what version of HTML the page is written in.
15. HTTPS - Use the secure HTTPS connection to publish to generic, non-private domains. When checked, this function redirects pages to the HTTPS protocol. The checkbox default is on. This option is only available if you don't have a private domain.
16. Personalized URL - Checkbox to determine whether to use personalized URL. If you choose this option, enter the key
17. Key - Identifier used as personalized URL to follow URL on landing page
18. Define Publishing Options:Auto Publish - Determine when the changes you make to a published landing page are visible to subscribers on the Internet. If you choose this checkbox, your changes are visible when you click Save. If you do not choose this checkbox, your changes are not visible until you click Publish.Redirect requests for a paused Site - Determine whether a paused site is redirected. If the check box is already selected, click External URL orLanding Page and type the URL for the redirected landing page.
19. Click Save to save your landing page properties and advance to the edit landing page panel, or click Cancel to return to the landing pages panel.The URL location displays on the top of the panel with a slash followed by the personalized URL, if defined. From this panel you can access landing page properties, edit the landing page once you enter content, and preview landing page subscribers.Note Ensure the HTMLtab is active when adding or changing landing page content. Use the Preview tab when viewingthe landing page.
20. Create landing page content.